Odyssey for Telstra
Optical Arts created a visually distinct, yet brand consistent campaign for Telstra using CG design and animation. Focusing on material behaviour through restrained motion and minimal camera work. The result feels distinctive and tightly aligned with the brand.
Behind the Scenes
Credits
Directed & Produced by Optical Arts
Creative Director: Fabrice Le Nezet
Executive Producer: Hannah May
Producer: Benedict Kazemi
Head of Creative Output: Martin Pryor
CG Artists: Emma Malric, Edvin Cindrak, Mattia Ker, Nicolas Damour, Thomas Ramboz
Creative Assistant: Joseff Williams