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Wallpaper* – Poetry in Motion
Awa
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A story for Wallpaper* Magazine December Issue 2021. Poetry in Motion explores furniture designs in a new and unique way. Objects are let loose in the atmosphere - never quite stationary. Each image highlighting the form over function of each design.
Bretton_Apel
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Amura_Sofa
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Bertoia_Diamond_Chair
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Potocco
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Nuvola_Rossa
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Moroso_Hansen_Martinelli
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All pieces of furniture were built, composed and lit using CGI to create weightless compositions which appear to be defying gravity. With the help of interior designer Hannah Jordan, we formed abstract compositions within the frame - allowing viewers to examine these designs in a new and unconventional way.
Salvatori_Poltrona
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Tacchini
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Baxter
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Visionnaire_Benz_Jenson
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Molteni_Exteta_
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Wallpaper* Cover
Credits
Creative Direction & Production: Optical Arts
Direction & Design: Joe Jackson
Interiors: Hannah Jordan
Art Direction & Retouching: Martin Pryor
Producer: Rebecca Scheinberg
3D Artists: Piers Limberg, Max Johnson, Leon Seith
Research Assistant: Jamie-Lee Harding